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Services

Expertise in use of social media
We are active bloggers, social network users and online community builders with experience dating back to 2000 to provide the deep understanding that you need to understand how social networks really work.

"Word of Mouth" marketing insights
We can explain how social media connects with your other marketing channels to ensure you take an integrated approach and are ready for the cultural shifts that social media often demands from your organisation.

Customers come first
Marketing journals have been written about our pioneering work over the years in customer driven strategy with clients such as the National Trust. We always put your customers first in all our marketing and strategy work to develop the "listening organisation" - a key criteria for rollout of a successful social media strategy. Click here for a pdf version of the National Trust case study

Proven marketing plans
We have proven marketing plans to show you step by step how to roll out your online and social media strategy based on your chosen strategic objectives.

Here are some of the services we can deliver:

  • Social media strategies
  • Community Management (we have a team that can manage your social pages)
  • Strategic review of your current marketing activity
  • Webinars
  • Training programmes and workshops on any aspect of digital marketing
  • Launch and meet the trade programmes
  • Online travel communities (both consumer, trade and opinion formers)
  • Market entry strategy
  • New product launch campaign
  • Email acquisition programme
  • One to One sessions with UK Travel Trade
  • Meet the trade programme
  • Educationals
  • Feasibility studies
  • Customer research programmes
  • New customer acquisition programme
  • Unique social network advertising campaigns into relevant social networks
  • How to monetise your content programmes

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Helpful pointers for travel and marketing professionals

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Face Marketing Blog

Travel Question time

The UK has endured some eye watering increases in air passenger duty (APD) but there was a mood of resignation amongst the panel at the CIMTIG event last week that it was an easy target and was not going to go away as it rises again by 10% in April 2012. The evening was expertly chaired by Richard Carrick,  Chairman of Private Fly who leapt around the room managing some pretty lively debate.

07 February 2012
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China’s Year of the Water Dragon

As I wandered around Chinatown with the locals and tourists last night marvelling at all the beautiful lanterns I wondered what the Year of the Water Dragon will bring for China and its increasingly wealthy citizens. 

 Whilst there is evidence that the Chinese are investing more in the UK as they buy an 8.7% stake in London’s water company Thames Water , there are also clear signs that they are also coming to Europe in greater numbers.  UNWTO figures show that Europe is still taking the lion’s share of world tourist arrivals but Asia/Pacific arrivals are catching up  

23 January 2012
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