Project Overview

The founder of Face Marketing joined AIR MILES as an interim marketing consultant to lead the delivery of the first interactive online ecommerce travel site in the UK. The site was delivered on time and on budget.

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Our Approach

We worked closely with all the key stakeholders and partners to deliver the interactive website for the business.

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Results

The site was delivered on time and on budget working closely with BA and other key business partners.

“The Interactive Company is a small business and therefore requires people that are multi-skilled, can immediately start to deliver and people that can be strategic and hands on.  With Kathryn’s knowledge and experience of interactive technology and marketing she grasped our requirements straight away and made a valuable contribution quickly.

In order to achieve the objectives Kathryn worked with other areas within the AIR MILES business and developed the network of relationships in order to gain resource from other departments to deliver our requirements.  In turn we were pleased that Kathryn believed in and shared her knowledge and experience with the internal team – this has been invaluable in providing continuity to our staff.

Throughout her contract Kathryn conducted herself in a very professional manner and we had no issues in allowing Kathryn to represent AIR MILES in external discussions.  I would welcome working with Kathryn in the future.”

Jayne Whitehorn, Managing Director, AIR MILES Interactive Company

AIR MILES (now Avios) is just one of the travel related businesses which has benefited from our innovative relationship approach to digital marketing.

If you’d like to know how to set up a new digital strategy and website for your business, then please call on +44 (0) 20 7274 63022 or let us know how we can help.

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