Project Overview

The brief was to deliver a corporate foreign exchange strategy and customer service quality programme.

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Our Approach

We worked closely with the development team to develop their corporate foreign exchange strategy and set up a customer service quality programme to deliver high standards of customer retention and identify new market opportunities. 

We also carried out a corporate customer research programme to determine opportunities to improve Fexco’s core customer proposition.

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Results

“I had the pleasure of working closely with Kathryn when she was working as a Marketing Consultant at FEXCO. My role was expanding dramatically and Kathryn's support and help were both generous and invaluable. Kathryn's energy and drive are infectious and her innovative knowledge of marketing to and within the travel and tour sectors is second to none. I would not hesitate to use Kathryn's services again, or recommend her to anyone.”

Jon Hammond, National Sales Manager, FEXCO

FEXCO is just one of the finance related businesses which has benefited from our innovative relationship approach to marketing.

If you’d like to know how to set up a new programme to focus on a core customer segment for your business, then please call on +44 (0) 20 7274 6302 or let us know how we can help.

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