12 Feb 2020

The power and pitfalls of customer reviews

Facebook have been collecting fan reviews for some time and they now play a role in the reviews marketplace.  

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12 Feb 2020

Conversion matters but what about blog comments?

I’ve been emphasizing how important it is to constantly track and look at how you can optimise your conversion rates on your ecommerce sites.

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11 Feb 2020

The decline of organic reach - is Facebook still worth the effort?

Many of you will have noticed that less of your fans are actually seeing your organic posts – and some believe it may on average be only 4% or less of your total fan base.  

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